FEL enters into a partnership with Joel Robinson and Fuel Medialab for the 2021 Sports Car Championship Canada.

}  February 01, 2021

FEL is excited to announce that they have entered into a partnership with Joel Robinson and Fuel Medialab with a focus of bringing the Sports Car Championship Canada into homes across the country in both English and French.

FEL believes the key to the success of the new series is first to bring some of Canada’s greatest race teams to the track. And second to bring the show into homes across Canada. FEL chose Fuel Medialab to partner with to pursue bringing a TV package to fruition.

“Joel Robinson and Fuel Medialab are perfectly positioned to help in every aspect of television production. Joel is without doubt a leader in the television world when it comes to motorsports in Canada and we are super excited to have his support,” said FEL President Chris Bye. “We still need partners to come on board to make TV a reality and with Joel on our team we feel our chances of success are real,” Chris continued.

“Our production team is enthusiastic to work with FEL and the stout group of race teams signed up to run the 2021 season. We were thrilled when Chris started this conversation because we want to contribute to the success of the Canadian road racing community,” said Joel Robinson, Producer at Fuel Medialab.

Tentative 2021 Sports Car Championship Canada Schedule

May 21,22,23 – Victoria Day Speedfest– Canadian Tire Motorsport Park

July – TBC

August 6,7,8 – Calabogie Motorsports Park

August 27,28,29 – ICAR Mirabel

Oct 1,2,3 – CASC Celebration of Motorsport – Canadian Tire Motorsport Park

* One additional weekend TBD